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Wednesday, May 07, 2014
You hear lots of talk about "going green," but what are the real world challenges and opportunities that arise when businesses and governments move into the markets for eco-friendly technology?
Join the Drucker School's Office of Alumni Relations in Riverside on Thursday, May 15, for a breakfast discussion with Macy Neshati, vice president of sales and marketing at Complete Coach Works. The discussion will focus on the company's aggressive move into retrofitting public transportation vehicles with green technology, and how it has risen to a leadership position in its industry as a result.
Attendees will gain a general understanding of how the green technology works as well as hear Neshati explain the challenges and opportunities the firm has encountered over the last two years as it executes on this strategic initiative.
The conversation with be moderated by Jack Mixner of Jack Mixner Strategy, a regionally located middle market strategy consultant.
The event takes place from 7:30 to 9 am at Complete Coach Works, 1863 Service Court in Riverside. It's free, but RSVP is required.
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