This innovative MA is designed for a new generation of artists looking for the entrepreneurial acumen that is necessary to build a sustainable creative practice and professional life in the arts.

The program merges studio practice from CGU’s art program with coursework in the business, markets, history and theory of art, as well as core courses in finance, accounting, law, and marketing. Students maintain an art practice while learning broadly transferable business and management principles and techniques. In contrast to a conventional art degree such as an MFA, candidates for this degree pursue an entrepreneurship sequence.

Understanding the culture of the studio, and the kind of work, planning, and management required to engage in ambitious artistic projects, either at large scale or over long periods of time, is more necessary today than at any time before.

Program Highlights
  • Gain core competencies in arts management, from finance to strategy to marketing.
  • Learn from professionals in L.A.’s arts and cultural community.
  • Attend in-person classes, events, and programs in downtown Los Angeles.
  • Access your personal studio in the Art and Music Building alongside MFA students.
  • Participate in group shows with students in the MFA program.

Program at a Glance

48 units

1.5 years

*This estimate assumes full-time registration and pursuit of the degree. Actual completion times will vary and may be higher, depending on full- or part-time course registration, units transferred, and time to complete other degree requirements.


MA in Art Business & Fine Art

Featured Courses

Startup Studio

The capstone to the Art Business entrepreneurship sequence in which teams of students develop and pitch ideas for new ventures to panels of investors and arts and culture leaders.

MGT 321
Marketing Management

Examines the process of strategic marketing management and provides tools and methods to examine marketing environments, understand consumer and organizational buying behavior, develop and promote new products, manage existing products, and more.

ART 328
Installation: Dialog with Space

Critically investigates the definition(s) of installation art through the practice of art making and critique, with a focus on history, methodology, and theory.

ART 345
Ideas in Contemporary Art

Explores different historical and theoretical trends that inform contemporary art making.

ART 301
Independent Studio

Graduate-level studio course in which students meet one-on-one with core faculty to discuss the student’s work.

Finance & Accounting for Creative Industries

Explores basic rules governing the preparation of financial statements in the creative industries, the flexibility that exists within these rules, the possible incentives of management to make choices from within these rules.

Field Study

Field study travel provides behind-the-scenes access to artists, art businesses and organizations, and leaders in the field. The trips are designed to accelerate the formation of international networks and ensure familiarity with the complexity of the international arts landscape.

View recent itineraries:

Past global destinations include:

  • Beijing, China
  • Cape Town, South Africa
  • Hong Kong
  • Mexico City, Mexico
  • Shanghai, China
  • Seoul, South Korea
  • Singapore
  • Taipei, Taiwan
  • Tokyo, Japan

Past domenstic destinations include:

  • Las Vegas, Nevada
  • Marfa, Texas
  • San Francisco, California
Capstone Entrepreneurship Sequence

Every student completes a capstone sequence, which is the culmination of your degree, synthesizing everything that you have learned throughout the program. It is also designed as a bridge to your professional life, serving as a powerful demonstration of the skills you’ve developed at CGU as you enter or continue your work in the arts and cultural field.

Research, design, plan, and pitch a new venture for the arts and cultural sector.

Your venture can stand independently of existing arts institutions and businesses, or it can propose innovations for existing organizations. New ventures can be for-profit firms or nonprofit initiatives, or something in between (such as public benefit corporations). Develop comprehensive and persuasive arguments for why your new venture will positively impact the sector and attract the necessary resources and support to get it off the ground.

Faculty & Research

  • David Amico profile image

    David Amico

    Professor of Art
    Chair, Art Department

    Research Interests

    Art, Painting

  • Joshua Goode profile image

    Joshua Goode

    Associate Professor of Cultural Studies and History
    Chair, History Department

    Research Interests

    Modern Spain, 19th- and 20th-century Europe, Genocide and racial thought, Museums and commemoration, Memory

  • Iva Gueorguieva profile image

    Iva Gueorguieva

    Adjunct Professor of Art

    Research Interests

    Art, Painting

  • Julian Hoeber profile image

    Julian Hoeber

    Adjunct Professor of Art

    Research Interests

    Sculpture, Installation

  • Carmine Iannaccone profile image

    Carmine Iannaccone

    Adjunct Professor of Art

    Research Interests

    Art, Painting, Sculpture

  • Melody Kanschat profile image

    Melody Kanschat

    Professor of Practice in Arts Management

  • Rachel Lachowicz profile image

    Rachel Lachowicz

    Professor of Studio Art

    Research Interests

    Conceptual practices in feminism, materiality, and social politics

  • Jonathan T.D. Neil profile image

    Jonathan T.D. Neil

    Associate Provost for Academic Affairs and Strategic Initiatives
    Associate Professor of Art Business and Arts Management

    Research Interests

    Modern and contemporary art, Architectural history, International art market, Critical writing/theory, History of photography

  • David Pagel profile image

    David Pagel

    Professor of Art Theory and History
    Roland Reiss Endowed Chair in Art

    Research Interests

    Art, Art media, Painting, Contemporary Art, Art Criticism, Museums and Creativity

  • Jay Prag profile image

    Jay Prag

    Clinical Full Professor, Academic Director

    Research Interests

    Corporate Finance, Investments, Economics of Strategy, Macroeconomics

  • Michael Reafsnyder profile image

    Michael Reafsnyder

    Adjunct Professor of Art

    Research Interests

    Art, Painting

Adjunct & Affiliated Faculty

Leticia Buckley

Senior Civic Strategist, The Music Center


Letitia Fernandez-Ivins

Senior Manager of Transportation Planning (Arts & Design) with Los Angeles Metro


Rachel Fine

Executive Director and CEO, Wallis Annenberg Center for the Performing Arts


Kim Glann

Cross-Sector Manager, Los Angeles County Department of Arts & Culture


Lela Hersh

President, Museum and Fine Arts Consulting, LLC
Senior Lecturer, School of the Art Institute of Chicago


Kibum Kim

Partner, Commonwealth and Council


Shana Mathur

Chief Strategy and External Relations Officer, Natural History Museum of LA County (NHMLAC)


Bronwyn Mauldin

Director of Research and Evaluation at the Los Angeles County Department of Arts and Culture


John McGuirk

Senior Fellow at Community Foundation Sonoma County


Rebecca Norris

Museum Professional/Fine Art Collections


Alma Ruiz

Adjunct Professor


Robin Sukhadia

Strategist | Organizational Leadership | Major Gifts Fundraising


Kejia Wu

Columnist for Financial Times, Chinese Edition


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Jill Steggall

Assistant Director of Admissions
T: 909-607-1186