Events

Join us for the CGU Lecture Lounge, a faculty speaker series that brings thought-provoking ideas and engaging conversations to local restaurants throughout the Claremont area. Whether you’re interested in business, psychology, education, technology, or social sciences, each session offers fresh ideas and meaningful discourse. Each event features a distinguished faculty member sharing insights on topics that shape our world, careers, communities, and daily lives.

Building Customer-Driven Organizations
Presented by Dr. Bernie Jaworski
Monday, August 17 | 5:00 – 6:00 pm
La Popular (235 N. Yale Avenue, Claremont)

Every organization wants to be customer-driven, but achieving it is easier said than done. Join Professor Bernie Jaworski as he explores the barriers that prevent organizations from becoming customer-driven and the strategies that foster a culture focused on creating value. Drawing on decades of research, the lecture will examine the leadership, organizational practices, and market-oriented thinking that help organizations build stronger customer relationships and achieve long-term success.