Los Angeles, the creative capital of the world, is our laboratory.

The MA in Arts Management program provides valuable experience and career-launching connections for a wide range of career paths. Our ties to the vibrant and dynamic Southern California arts community offer practical research on real issues and close interaction with experienced faculty. You will have a first-hand opportunity to master the skills and knowledge to shape the future of arts organizations regionally, nationally, and globally.

Turn your passion into your profession. Arts institutions in the profit and nonprofit sectors are seeking capable managers with an understanding of the arts, culture, and business to head museums, theatre and dance companies, music and arts education organizations, and cultural centers, and who can advocate for the future of the arts. The Arts Management program blends the best of the Drucker School of Management and the School of Arts & Humanities to balance business courses with graduate-level courses in the study of culture, history, and the arts.

Program Highlights
  • You can explore all options, encompassing for-profit and nonprofit organizational structures in all disciplines.
  • Complete your degree in three semesters or customize the time it takes to fit your professional schedule.
  • The personalized, seminar-style learning environment includes coursework in arts organization dynamics, legal foundations, cultural policy, evaluation, marketing and communications, fundraising, and strategic planning.
  • Take three elective courses in any combination of your choosing, or create a concentration in one area, from a range of options.
  • Fellowships and federal work-study opportunities are available.

Program At a Glance

40 units

3 semesters

*This estimate assumes full-time registration and pursuit of the degree. Actual completion times will vary and may be higher, depending on full- or part-time course registration, units transferred, and time to complete other degree requirements.

Fall | Spring

MA in Arts Management

Featured Courses

Arts Organization Dynamics

Introduces students to careers in arts administration and demystifies the various domains, genres, and scales of work advanced by arts management professionals. Provides a broad overview of the discipline while immersing students in the arts ecosystem of Los Angeles, a global city. Includes critical reading and writing, group discussion, presentations, guest speakers, and site visits.

Theory & Practice of Institutional Leadership

Explores the theories, processes, and practices behind strategic planning and decision making in arts organizations, including management strategies, business plans, fundraising, human resources, facilities, and program development.

Arts & Cultural Policy

Provides an understanding of the importance of cultural policy and how it influences cultural production, consumption, and other forms of participation in the arts in the U.S., with an emphasis
on how cultural policy is developed and implemented at the local government level.

Arts Marketing & Communications

Introduces key marketing concepts, theories, and practical applications through an analysis of relevant case studies, readings, lectures, and discussions, teaching students to think strategically and proactively about marketing problems.

Anatomy of an Arts Event

Takes students through the anatomy of successful arts events, performances, and festivals and explores the context in which they take place. Discusses key marketing and positioning tactics to raise institutional visibility and strategic measures to attract significant revenue.

Curatorial Practice

Learn the function and role of the contemporary curator through a year-long cycle of the hands-on planning, mounting, and managing of a contemporary art exhibition in Los Angeles.

Field Study

Field study travel provides behind-the-scenes access to artists, art businesses and organizations, and leaders in the field. The trips are designed to accelerate the formation of international networks and ensure familiarity with the complexity of the international arts landscape.

View recent itineraries:

Past global destinations include:

  • Beijing, China
  • Cape Town, South Africa
  • Hong Kong
  • Mexico City, Mexico
  • Shanghai, China
  • Seoul, South Korea
  • Singapore
  • Taipei, Taiwan
  • Tokyo, Japan

Past domenstic destinations include:

  • Las Vegas, Nevada
  • Marfa, Texas
  • San Francisco, California
Capstone Sequences

Every Arts Management student completes a capstone sequence, which is the culmination of your degree, synthesizing everything that you have learned throughout the program. It is designed as a bridge to your professional life, serving as a powerful demonstration of the skills you’ve developed at CGU as you enter or continue your work in the arts and cultural field. Each capstone sequence comprises both course work and a final project or deliverable that stems from your own intellectual and creative pursuits.

Students in the Arts Management program may complete their degree requirements through any sequence below.

Concentrations & Electives

A highlight of the arts management program is the ability to take three elective courses in any combination of your choosing, or to create a concentration in one area, from a range of options:

Archival Studies
Cultural Studies
Educational Studies
Human Resources
Information Systems and Technology

Literary Studies
Museum Studies
Organizational Science
Public Art
Politics and Policy
Presenting and Production
Transdisciplinary course



The Center’s faculty are renowned experts in arts and culture management – both as academics and practitioners. Many courses are led by the arts professionals, creatives, and artists who are driving change in Los Angeles and beyond. Additional faculty are drawn from CGU’s Drucker School of Management, School of Arts & Humanities, and Museum Leadership Institute.

Laura Zucker profile image

Laura Zucker

Director, Center for Business & Management of the Arts

Joshua Goode profile image

Joshua Goode

Associate Professor of Cultural Studies and History
Chair, History Department

Carmine Iannaccone profile image

Carmine Iannaccone

Adjunct Professor of Art

Melody Kanschat profile image

Melody Kanschat

Professor of Practice in Arts Management

Rachel Lachowicz profile image

Rachel Lachowicz

Professor of Studio Art

Jonathan T.D. Neil profile image

Jonathan T.D. Neil

Associate Provost for Academic Affairs and Strategic Initiatives
Associate Professor of Art Business and Arts Management

Lorne Olfman profile image

Lorne Olfman

Director, Center for Information Systems & Technology

David Pagel profile image

David Pagel

Professor of Art Theory and History
Roland Reiss Endowed Chair in Art

Jay Prag profile image

Jay Prag

Clinical Full Professor, Academic Director


Adjunct & Affiliated Faculty

Leticia Buckley

Senior Civic Strategist, The Music Center


Letitia Fernandez-Ivins

Senior Manager of Transportation Planning (Arts & Design) with Los Angeles Metro


Rachel Fine

Executive Director and CEO, Wallis Annenberg Center for the Performing Arts


Kim Glann

Cross-Sector Manager, Los Angeles County Department of Arts & Culture


Lela Hersh

President, Museum and Fine Arts Consulting, LLC
Senior Lecturer, School of the Art Institute of Chicago


Kibum Kim

Partner, Commonwealth and Council


Shana Mathur

Chief Strategy and External Relations Officer, Natural History Museum of LA County (NHMLAC)


Bronwyn Mauldin

Director of Research and Evaluation at the Los Angeles County Department of Arts and Culture


John McGuirk

Senior Fellow at Community Foundation Sonoma County


Rebecca Norris

Museum Professional/Fine Art Collections


Alma Ruiz

Adjunct Professor


Robin Sukhadia

Strategist | Organizational Leadership | Major Gifts Fundraising


Kejia Wu

Columnist for Financial Times, Chinese Edition


Where You Can Find Our Alumni

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Jill Steggall

Assistant Director of Admissions
T: 909-607-1186
E: jill.steggall2@cgu.edu